Friday, 10 April 2009


Stretch dresses became huge hits in the man made years of the 80's. Bodies became obsessively toned and put on show thanks to the wonder fabric Lycra. In fashion it was the decade of high flyers, Couture and in your face glamour. It was Azzedine Alaia, who initially studied sculpture and human form, who really pioneered the stretch dress. (interestingly the summer 2009 Alaia collection was launched with no show, no advertising and no free standing boutique, is this the way to go at times like this I wonder?)

I love the body con dress because of the 90's and specifically because of Versace! The models were curvy, the clothes exciting, tight AND loud (It was either the power dressing /labels look or the grunge/rock look that you favoured!!) It was the era of 'supermodels', eternity/obsession adverts and Neneh Cherry.

I'm glad to see its made a big comeback in the last few years (although maybe too many high street bandage dresses...I prefer the all in one tube dress) and again this summer for Alexander Wang . It seems a staple piece in 2009, but worn with a denim jacket, loose floral shirt, ankle socks, pumps or man shoes.........

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